Adsense
Using AdSense Channels
Rondamon email me questions about the use of AdSense criteria . Google is very well explained in Help:
1. AdSense Channels
2. Optimizing with Channels
3. Optimization tips Channels
There are two types of Adsense Channels :
URL Channels – consist of entering a URL, for example, enter the 20 most trafficked pages on your site. This way you can know in your reports the number of impressions, clicks, eCPM has taken every page.
Custom Channels – to show you the statistics of each block of AdSense you have. Have as many custom channels as blocks and where you have AdSense sites. They have to generate each time you generate a new block.
Combination of channels
Another option is to apply multiple channels to the same block . When creating a block of Adsense , you can apply up to 5 channels. That is:
I put in my blog two banners on the template that is displayed on every page. One place it in the post and one in the sidebar. Since I have two criteria, we call such ad-post and ad-sidebar . These criteria inform us of the clicks on those banner on all pages.
Now, if I want to know, also, the results of these blocks but only in certain sections of the blog, for example in the category of used cars will add one or more criteria. The problem with this is that you need different code to copy another AdSense block, ie, although the location and design is the same, the code has to be independent. This is not possible for the blocks of the template that is displayed throughout the blog.
These new criteria would be useful in the case of many blocks in large webs. For a normal blog, it could create another block with a channel and it’s different. Or add a page a channel URL.
There are not many more options. You also have the option of tracker every click of AdSense with some tools , albeit carefully.
Two strategic locations AdSense
We have seen in our AdSense guide the user to look over some areas than others within a page (maps hot) . However, we can also take advantage of their behavior with the mouse.
The user, as they watch and read our content, move the mouse pointer around the page, as you know AdSense , so it is to place ads as close as possible to where more time the user moves the pointer more times clikea in any room of your browser.
It is not about getting clicks on AdSense error by placing the blocks , but as close as possible to the user click the ads. There are two strategic places where this happens:
At the top of the page, just below the lashes – The use of tabs in browsers, especially Firefox but also in IE, it is becoming more widespread. The user uses a lot of browser tabs, so if we put a horizontal link unit just below, if the user reads a word that interests you, is here less than 1 cm.
Some webmasters have tried and they say that the CTR of the links has increased significantly.
On the right side of the screen, right next to the scroll bar – Sidebar widely used. If we place a vertical block attached, leaving no room next to this bar, you will not have to do almost anything to click. In addition, accidental clicks may be enough.
These strategic locations will never be as productive as the classics. But you can try them and see what they yield. They can be profitable both for sites with heavy traffic, where the number of clicks in the browser these areas are many, to pages with few visitors, who can make the difference between a couple of clicks, or none.
AdSense Guide – First concepts
AdSense is a good option to monetize our web. Place AdSense ads on our blog is to assume that we are able to bring interested traffic to an advertiser’s page. Once we got the traffic and have given weight to our blog (if not your case you might want to read before WordPress SEO and Link Building Guide ) should be able not only to make money awith AdSense, but make money with AdSense.
Before beginning we should review some points to set concepts. Any guide, as in the case of SEO will tell you what the best way to display AdSense advertising, but here, as in almost everything, only time and your own experience will tell you how to get the best performance.
Setting concepts AdSense
AdSense earnings are a result of traffic. The more traffic you have for your topic , the greater the profits. It seems logical, but it should tone down some things. It’s about having more traffic for each item, not globally. A page dedicated to games have much more traffic, clicks and other insurance another. However, for the same conditions, the insurance page will have several times the profits of the game.
Each site is different . You learn studying other success stories, but most often it is a waste of time just trying to apply techniques from one site to another.
If you’re not a genius, that is, your earnings will depend directly on your efforts . This I take it as something positive. Luck plays no role in this. If you do things right, you are consistent, studying the points and give him time, just getting good benefits. Of course, if you have much better luck. The more you get involved, the further it goes, but almost always better to devote that time to other activities, especially social and leisure activities.
If you have no content, do not waste time optimizing AdSense. First dedicated your efforts to fill your blog. Do not expect any better with less than 100 clicks per day. Keep in mind that AdSense earnings, perception plays an important role. If you have an eCPM of 2 raisins to one of 6, 6 will seem much, but if you’re used to having one of 10, 6 will seem to lose money. Therefore it is important to know the scales and the overall statistics of each item for reference.
AdSense is not an exact science . Earnings depend on advertisers. Therefore it is important to choose a niche stable , where advertising expenditures are constant and as high as possible. Depending on the moment a word can be expensive or worthless.
Put AdSense just start a blog or when it is consolidated . This depends a bit of strategy. Generally, if you have multiple blogs with stable profits, to start a new website hope to have a constant traffic to enter your Adsense. Or you may want to keep a clean image to get the links and once managed to add AdSense. It also may put AdSense before you write your first post. This often acts as motivation to push forward a blog. If this is your case, go ahead. Do not trust those who claim to write for the love and reject advertising.
In Adseok have placed AdSense from virtually the first day. I do not expect these first months are significant gains, but rather to study their evolution and to tell the tale.
Ten high and long-term view . Do not expect to get rich the first year. However, in two or three years the gain can be as respectable.
Otherwise you do not need much more motivation to convince people to use AdSense . The system itself is quite addictive, and certainly the main cause of its huge success.
Throughout this series of articles on AdSense ‘ll tell the best known techniques and tricks, some already well known and others less so. But the goal is to share experiences with each other to become rich and have more information to put forward our strategies and improve our earnings.
AdSense Guide – Maximum AdSense Optimization
We are used to optimize our site for AdSense on a global and comprehensive, through proper placement of AdSense , the AdSense correct format and get relevant AdSense ads . All this is necessary, but also can get a better return on our pages, sometimes up to 20%, AdSense optimized individually for each page , section or our site directory.
Optimizing AdSense maximum
After getting the best AdSense ads and the highest CTR possible general level, it should be noted that poor placement of an AdSense block in the wrong place can ruin the whole optimization with our Adsense account in all pages of all sites where we have our code.
This perhaps is a bit exaggerated, but after a few weeks to optimize the best possible our AdSense not see visible results, it is time to ask if we have not made this mistake. Perhaps a single page is preventing us developing the full potential of the rest.
Before starting we need to consider some facts AdSense:
The Smart Price there – and Google is recalculated each week. This means that if we see a couple of days at our eCPM is on the floor, whatever we do will remain the same for a few days. Only to find out why it happened to us and wait for the next update of prices. Read the rest of this entry »
Council to make more money with Adsense
Looking for tricks or tips to earn more money on adsense, you are almost always the typical “hot zones or areas of importance in your web” is this image . In which states that according to the image these areas are the most profitable for adsense.
On this occasion I give a slight tip to show otherwise, there is no reason to focus Adsense our current content, but on the contrary, generate new content for our AdSense.
Read the rest of this entry »
Five tips for Adsense to be tested
1. Do not look for loyalty to users
A user who becomes a loyal user, unless you are a user will click on ads. Do not worry about the usability, user experience or any of those things.
2. Only one ad per page
Although Google recommend putting more than one block, the reality is that it can help you earn more clicks, but not always more money. The ads appear first tend to leave more profits than those that appear at last, thus putting more blocks there are possibilities for users to click on ads of the second or third block, leaving aside the first of which are the most gains leave.
3. The ugly designs earn more money
This point relates to point one, it seems a contradiction, but the truth is that ugly design, no pictures to call much attention, with a layout “difficult” to understand, and looks prehistoric are the more money left to When the statistics.
4. The links were and will be Blue.
Since the beginning of the web users to assimilate everything that is blue and is underlined is a link, ie a link that takes you elsewhere, it is true that for a moderately experienced rider this is a thing of the past, but believe me The money that goes to your account Adsense is hardly an experienced user, so this one time, put things easy and let the links of the ads in Blue. In this blog I use a different color because the blue is not well and would disturb the view .
5. Remarks by the user came, above the ads.
This is more simple but no less important when you upload your share of clicks, as we know, the vast majority of visitors we usually get and usually leave good profits are from search engines, we can use this to get the words key for which the visitor looking to get our site as a result , then simply putting those words on our block of Adsense , not only succeed in getting ads more related to what is sought, but we will make the visitor has its eyes on the list ads.
Tips and techniques for Adsense
Until lately, this very “fashion” style out items Jakob Nielsen have tried to compile the best tips for optimizing adsense on our website. There are no big deal, but for those starting out in this world will come to them quite well:
Colours: The palette of colors that will place ads on our site are a very important factor to consider. There are two sides: those who prefer to integrate the ads to web design , as I think too, “and those who prefer to highlight the ads to attract visitors. In Patrocinalia make a short definition of this point would not improve. Google also gives the possibility to rotate the colors.
Use the search forms: In addition to text ads, we are able to add a custom search engine for our site. This, besides being a full breakdown of Google to add search content on our site, can bring benefits if the visitors access to sponsored links within the search performed.
Increase traffic to your website: Obviously, the more users come to our website more likely it is to get more benefits. Javi Moya published an article giving tips to get visitors (ojo! non-readers). Personally, I advise you to follow some rules for better web design and therefore a better search engine indexing and more visits from them.
Location: Quite important is where we will place ads on our site. We must find a way location yet allow us to obtain good results. Google recommends that you follow a pattern of hot spots :
One can see that the upper left central areas are the most effective. I disagree however with Google, I believe that the upper (yellow) consider it important enough that the bottom never considered ideal to place ads. Telendro some time ago showed that the location is very important and may even increase income with fixed positions .
Ethics in advertising: Google prohibits using phrases like Click here or click on the ads , you already should be clear. But there are things that Google does not mention and may irritate or be unethical. MINIDOAS complains of the use of misleading adsense on some blogs. But this is already part of what we deemed appropriate by the author of the site, whether visitors spend “Olympic” to re-visit.
Content: Another point, pretty obvious, is to put good content on the pages where we insert the ads. The more keywords in our content are more likely to show ads and so many visitors who are interested in them. Ruben makes a collection of words best paid in the Spanish territory.
Ad Formats: Google gives us several formats to display advertisements, including two different types: Image and Text . In principle we can let Google place any notice either. However, since personal opinion, I think this proved that we are “insensitive” to the graphic banners, although they contain an elephant jumping on a trampoline. The skyscraper and the rectangles are the formats that I find most interesting. There could also be the ability to rotate the display format if we have server-side tools.
Smart Price: Jenstad explains (and Ruben translated ) on his blog the smart price. Basically this is a concept that says that if you have pages that we reported income, they can influence the total price to win the account. Very good study, but do not share the idea of separate ads in two different accounts as I remember that Google does not.
Potential Sales: Ruben also mentioned on its website the ability to provide sales leads to Google ads. To illustrate this case, cited the fact of having two sections on one page: articles and compare products. Some advertisements placed in the section of comparative more likely to become a potential sale, and thus earn income higher than the first page, where Google may conduct a sales discount not to provide end to the advertiser.
Be honest: Finally, although not directly related, never make you click from other sites. Do not use tricks to illegally atribuirte income since the end everything falls under its own weight. Considered better to make effective advertising system in which both parties are winners and so prevent you cancel the account .
Tips and how to Maximize Adsense
There are so many ways you can learn to get maximum results, especially in the field of google adsense. Although not necessarily guarantee increases the dollar, but it’s a good way to be considered.
Always try / test the channel
The main function is that if you succeed in placing adsense ads, then click the location with the channel report will be submitted to you.
The format used Adsense
If possible, use the format 336×280 Large Rectangle, 300×250 Medium Rectangle, 160×600 Wide Skyscraper
Color template
Use a matching color with your website, especially the links and background colors
Show “display ad”
This will make your website more attractive
Minimum space
By minimizing the space / space and maximize the text on the web interface, such visitors may be able to scroll to the bottom of your web. ads with small size will look more attractive.
Always use ‘Adsense for search’
In addition to helping increase traffic (SEO techniques), Adsense for search can also be to maximize adsense
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The Importance of Blog Design on the success of your business that you run
Affect the actual design of your blog also affect the success of business you run. Blog growing in popularity in the past month. Many people began to create their personal blogs to express their thoughts and feelings. Internet companies also began to create a blog to inform the business that was running for success
Blogs are also used as internet marketing media. Before the advent of blogs, the internet marketing using barner media to promote business and posted on the site of the famous sites, such as news and information sites
Many people spend time reading blogs. The people reading the blogs of friends, favorite author blogs, blogs on topics that in interested in, and blogs on product reviews. With the increasing popularity of blogging and even feared people rely on blogs to get the latest news.
Because there are many people who read and start their own blogs, blogs are a good medium to market the product. With the increasing blog visitors means increased sales produk.sehingga Design Your blog is very important to the success of business you run
Design a good blog can give to your image that you seem serious about managing the blog. And maybe bring success in your business
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The new AdSense monthly newsletter
Welcome to the first issue of the new AdSense monthly newsletter! Many users have told us how they would like informed about developments related to AdSense, and we are pleased to present this newsletter, which includes news and optimization tips updated regularly. Every month you can view useful optimization tips, product updates and information on the web seminars or events that are going to celebrate. In short, everything necessary for you to get the best out of AdSense.
In this issue cover the following topics:
* Optimization Tip of the Month: Increase your earnings during the holiday season.
* New version of AdSense for search.
* New AdSense success stories Online.
* Google AdSense in Santiago, Chile
Boost your AdSense revenue during the holiday season
Although it seems that there is still much for Christmas, the fact is, believe it or not, this is the best time to start preparing a Christmas advertising campaign as profitable as possible.
During that time, advertisers seek to strengthen investment in specialized sites in shopping, travel and leisure time through placement targeting campaigns.
As you know, placement targeting allows advertisers to target custom-selected sites or ad placements. There is evidence that these campaigns are a lucrative source of additional revenue for publishers. It may therefore take this opportunity to optimize their sites and AdSense ad units for placement targeting.
Typically, advertisers who choose this type of campaign aim to achieve branding goals, therefore, are interested in visibility and ad units that support multimedia. To have your ad locations more attractive, we recommend that you place in the top half of the page and use preferably wide formats (such as Wide Skyscraper or medium and large rectangles, which are our best-performing formats) . You should also make sure that ad unit supports both graphical and text ads to ensure that your pages will use all available inventory and receive campaign video graphics and more popular and expensive.
Actively promotes the most attractive and popular sections of your domain locations making them targeted ads, so advertisers can view and book directly from your AdWords account. You can do so by following a few simple steps.
AdSense News
Switch to the new version of AdSense for Search
For more than two years, the AdSense team has offered a powerful custom search engine Google (CSE) as an improvement on the original product, AdSense for search. After several recent improvements, we can remove the old version of AdSense for search, which is why we encourage you to update your code as soon as possible. Here are instructions for changing to the new version
New AdSense success stories Online
Minimally updated implementation of the ads and account settings, you can improve your income, find out how they have optimized the use of other AdSense publishers and learn from their experience and accomplishments.
Google AdSense in Santiago, Chile
In September, the team of experts conducted an event Google AdSense optimization for publishers Chile. Discussed optimization tips, success stories and each editor was customized optimization tips. Special guests also attended tendecias commented on industry and Google AdWords.
Stay tuned to our next event, remember to subscribe to “Special Offers” in your account preferences to receive your invitation. Your city can be our next destination!